Brand Digital Environment, seminar for top and middle management
05. March 2008 / 00:00 / Conference Hall / Ljubljana, Slovenia
Brands 2.0 are becoming ever more important and influential. Generations are growing and the digital world has become a strong part of people's lives. Only the right mix of analogue and digital communications can create the right perception in the first decade of the 21st century. The digital world offers growing opportunities and possibilities to bond the target audience to the brand.