Ana Ivandič is the senior Creative Director within Formitas BBDO Pleon, the integrated communications agency.

During the past 17 years she has gained outstanding experience in advertising and communications by fulfilling different jobs and duties within different specializations and agency departments: she got to know different fields of communications by working in research, media, account management, international and networking, event management,

POS communication and design, but her first and life passion remains creative field of communication. She started as a copywriter and worked her way to senior Creative Director, a title that she holds for several years now.

She is a co-author of many Slovene brands and advertising campaigns. She is an often rewarded expert, with several participations in different expert juries. Ana continues to upgrade her practical knowledge and skills by attending important events (seminars, trainings, workshops) from Slovenia and abroad: she is much interested in marketing, psychology, creativity & creative writing and team management.

She is giving lectures on brands, branding, the importance of creativity into cost-effective communication and the impact on Brand Value. As a guest speaker she is contributing to better performance of several Slovene educational institutions: Gea College, The Faculty of Economics in Ljubljana, The Faculty of Communication Science in Ljubljana and BrandBusinessSchool.