Rinalda is a BBS chief executive officer.
Rinalda finished a marketing specialisation – MBA study at the Faculty of Economics of the University of Ljubljana. For seven years she was a Teaching Assistant at the Faculty of Economics at the University of Ljubljana for two main topics: Principles of Marketing and Marketing Communications.
Her professional CV has been gained over 15 years in Brand Leadership – from marketing director in the car industry to account director in a communication agency working with international and national clients.