About
A fusion of business knowledge and inspirational work
The BrandBusinessSchool is an outstanding international school for integrated brand management. It is a fusion of business knowledge and inspirational work. We apply the best strategic and innovative approaches and deliver new dimensions for acting and interacting in the brand business world. Professional knowledge and know-how is delivered by top lecturers in our courses. Our purpose is to equip participants with the greatest professional power and open new marketing and innovative communication horizons.
The first in Europe for brand business and management
The BrandBusinessSchool is the first business school in Europe to specialise in brand business and brand management. It was established on the basis of a very successful study of brands which began in 2004 and has produced five generations of highly educated brand experts.
We provide the opportunity to develop professional knowledge and enhanced competence in one of the most demanding business fields – using brands as the most powerful vehicle in the marketing business.
We deliver the following important elements to upgrade participants’ professional lives:
- advanced and powerful brand and branding knowledge
- innovative marketing thinking
- better brand management and brand handling
- a higher personal professional value and position
Best lecturers and top regional experts
Our work is guided and organized by leading brand exoerts. Different topics from all brand business areas are delivered by our group of international
lecturers. All of them are renowned experts with wide knowledge and many years of experience.
The BrandBusinessSchool is also closely collaborating with several national associations from the brand business field, along with companies demonstrating a high level of awareness of the importance of a well-managed brand business.
By joining a team of highly motivated leaders and brand experts, you will boost your present brand business. Besides expanding your contacts during the modules, you will also network with top brand executives in a relaxed and stress-free environment during the numerous extra-curriculum events and activities organised by the BBS. For most participants, the resulting Powerful alliances and life-long camaraderie represent a return on the invested time and money even before the programme is completed.
Exchange of knowledge and experience
Apart from knowledge and know-how, the BrandBusinessSchool offers the exchange of knowledge and experience amongst business people from different cultural and economic systems. This continually develops creative and innovative studies and surroundings, while stressing the importance of discovering the diversity of different cultural and economic environments.
BBS participants
BBS participants are managing directors, heads of marketing, brand managers, PR experts, corporate communication specialists, account directors, project managers, event managers, heads of sales from companies, creative professionals and brand enthusiasts from different communication agencies, along with experts from government and non-government organisations, experts from the media environment and forward-looking entrepreneurs with significant professional experience.
All of them are fluent in English and share the ambition to make a difference. An economics background is not mandatory; our participants come from different professional backgrounds.